Guidesly Secures $4 Million Investment | News


BOSTON, January 25, 2022 /PRNewswire/ — Guidesly, the premier platform connecting a network of trusted guides to anglers around the world, recently closed its funding round, raising $4 million of more than 30 investors. This investment led by Stevenson Family Investment Limited Partnership, (SFILP) which is led by Howard and Andrew Stevenson along with new institutional investors Greycroft Partners and Elysian Park Ventures, will help Guidesly scale further into the SaaS vertical and continue to grow their reach in the outdoor recreation community.

“Guidesly has done a phenomenal job of creating a great user experience for small business owners and their customers. They streamline payments on both sides of a complex, multi-step transaction, and they bring innovative technology to the ecosystem of SME”, says Will SzczerbiakGreycroft Partners.

Continuing to invest in vertical SaaS has been a priority for Guidesly. The second half of 2021 saw a 300% increase in SaaS guides using the Guidesly platform. Vertical SaaS will continue to be at the forefront of Guidesly’s business as new offerings launch in early 2022.

“Vertical SaaS solutions continue to accelerate, focusing on delivering real impactful solutions for the outdoor recreation market,” said david lord, CEO, Guidely. “Companies offering unique vertical SaaS solutions reduce costs, increase revenue, and provide small business owners the ability to deliver world-class customer experiences. Guidesly is focused on providing the technology to enable our customers to leverage of the platform and deliver world-class guided experiences.”

The key to Guidesly’s business has been and always will be the guides on the platform. Part of this investment will go towards growing the rapidly growing list of guides. With a 100% increase in the number of guides in the third and fourth quarters, Guidesly is confident that it will be able to deliver high quality fishing experiences in all major markets.

“Our firm is committed to supporting businesses that help shape the future of sport, and Guidesly is a great example of this,” said Pete Vlastelica, Elysian Park. “The outdoor recreation industry, as we know it, needs a better technology platform to become more customer-centric, responsive and provide lower cost, higher revenue solutions. We are excited of what Guidesly is building and we look forward to helping them achieve their vision.”

Guidesly has grown rapidly, nearly doubling in size since June 2021. This momentum was evident through its high profile investor roster and will continue in 2022 with new product releases and new offerings for guides and consumers. .

Guidedly connects anglers and guides to create memorable fishing experiences. By reviewing potential guides, Guidesly ensures quality experiences with up-to-date guide schedules, fishing reports, and an integrated billing process. Anglers can find the type of trip and guide that suits their desires all in one place.

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About Guidely

Guidesly, Inc. is a technology company creating a market for the outdoor recreation industry. Guidely connects outdoor enthusiasts with trusted guides through industry-leading customer experiences and guiding tools that enhance the customer experience. Starting with fishing, Guidesly connects fishing guides and charter captains with anglers looking for fishing trips with a seamless experience between website and mobile apps. Guidesly targets the 51 million Americans who are looking for guided fishing experiences. From their local river to far-flung trips, Guidesly has a trip for every angler. Based at Boston, mass, Guidesly is led by a team that includes veterans of mission-driven consumer technology companies, award-winning designers, and recognized experts in building cloud-based enterprise and software platforms. For more information, visit

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